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Corporate Social Responsability in China

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As many of you already know, this work is the result of a long research process that has been inspired and supported throughout the years by a number of friends and sponsors.
The book, published by World Scientific, a Singapore-based publishing company, will be available in Asia from the end of November on, and in the rest of the world, from January 2014 on.
General presentation and table of content are available at:

http://www.worldscientific.com/worldscibooks/10.1142/8877

Copies can already be bought from the same website page. There is a discount for copies bought before November 15.
I include practical information below, as well as conditions for bulk purchases, along with the name and email address of the sales manager:
“The publisher is happy to offer you a special 25% discount for this book. To enjoy this offer, order your copy at World Scientific’s online bookstore from now till November 15, 2013. Quote the discount code “WSAUT0613″ as you place your order.
If you are interested to purchase the book in bulk (100 copies and above), please refer to the following table for a special bulk purchase price.
100 – 199 copies
USD45 per book / £30 per copy
200 – 299 copies
USD40 per book / £26 per copy
300 copies and above
USD35 per book / £23 per copy
Notes: Shipping and handling cost will be added. Please let us know the quantity you would like to order and the shipping mode – courier / airmail / surface mail. we will quote you the shipping and handling cost accordingly.
For bulk purchase, please send your order to Hooi Yean LEE at hylee@wspc.com.”
Thanks in advance for your interest and your comments!
Benoit Vermander


DPark in Shanghai Daily

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Shanghaidaily

A one-stop shop for European startups


A business park exclusively for European startups helps them get a foothold in the China market, and its French founder Antonio Duarte  says his aim is to make investment simple, rapid, efficient and secure. He talks to Fei Lai.

 

Many consultants and innumerable authors advise foreign companies on how to do business in China, but few can match the 30 years of China field experience of French entrepreneur Antonio Duarte.
Today Antonio Duarte, an entrepreneur in the French auto industry, devotes himself to helping French and other European businesses — especially small and medium-sized — tackle the complicated China market.
A year ago Duarte and his Shanghainese partner Wang Lin founded DPARK (D for Duarte), an exclusive, multilingual, high-service park for European businesses on Changyang Road in Yangpu District.
It’s a one stop shop for startups. The modern and tasteful five story “park” in a former textile factory has around 20 European tenants in trade, high tech, consulting, banking, art design, cosmetics and other areas. It can accommodate around 85 businesses.
“The aim is to make investment simple, rapid, efficient and secure,” Antonio Duarte says. There are other similar parks assisting foreign businesses in Shanghai; this is the only park in Yangpu District. The park, next to the China Tobacco Museum, not only provides business (and bedroom) space but also numerous services. It assists in business registration and obtaining residence cards and visas and provides translation (various European languages) service, full office and secretarial service, car and chauffeur, airport pickup, ticketing, mail and delivery, among others.nIt has the latest Internet, WiFi and technology. The park also facilitates contacts with government departments and Chinese business leaders and organizes educational seminars and conferences. “Offices are designed and equipped for openness, lighting and vitality,” says Antonio Duarte who put a lot of his French aesthetic sense into the factory renovation.
“This is a place where people can work and relax.” DPARK is a compound that centers on a five-story building with a European-style entrance with large columns. Replicas of terra-cotta warriors stand in the lobby decorated with European style furnishings. The building has an inviting terrace with an awning. A minimalist restaurant and underground bar are housed in an auxiliary building. Most of the offices are designed as small, home-style offices that include bedrooms, bathrooms and closets.
The service has been praised by Thibaud Sarrain-Boespflug, president of UFE Shanghai, the association of French citizens in the city. “The two biggest problems for me are: first, the culture, which is on the top of the difficulties for any Westerner doing business here; and second, the language,” Sarrain-Boespflug says. “For people who come to China with minimal preparation, any facilities certified by Chinese and European governments can make business easier if they assist in addressing the culture and language issues,” he says. In one place, there’s everything an entrepreneur needs, such as controller, translator, even maid service, he says, “and it’s all in a modern style.” One of the tenants is Cyril Bertschy, vice president for Asia Pacific of Gravotech Marking. The park’s team assists him in “unblocking situations.” “Since Antonio Duarte comes from industry, his network is really helpful for small and medium enterprises like the one I am managing around Asia,” he says. “And, thanks to the park, I was introduced to industry leaders.”
DPARK is only a prototype, according to Antonio Duarte who says he and his local partner aim to replicate the model in similar parks across China’s urban areas. He plans on larger-scale parks in the future. Through working in the auto industry in France for 30 years, Duarte established a valuable network of relationships that brought him to China. Impressed by his resourcefulness and the willingness to help, the Yangpu District government named him “an ambassador for economy and investment” in 2009.
In the same year, he was nominated for the Magnolia Award, the top honor conferred by the Shanghai government on foreign residents who have made significant contributions to the city. At DPARK an office wall is covered with a large collection of photos of Chinese and European political and business heavyweights visiting European China — all accompanied by Antonio Duarte. Yangpu District is full of possibilities, he says, adding that it has the city’s largest concentration of universities, and research centers. “When enterprises are based here, they have access to a considerable reservoir of brain power,” Antonio Duarte says.


Success in China is not achieved overnight !

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Dpark-1

Shanghai, Asia’s most up-to-the-minute city, with the greatest potential, is resolutely turned towards the international scene. As an extremely hospitable city, it intends to help European SME s establish themselves in the region. To do this, it has initiated a policy comprising financial aid, advantages and guarantees for foreign companies.

Dpark Foreign-related Economic, Innovative & Culture Park was created to implement this new policy and provides the human, logistical and financial resources required for European SME s to develop successfully in China. DPark offers a secure, operational, highly-effective solution that is perfectly adapted to European SME s that wish to establish themselves rapidly in China where everything is possible. The business culture and the legal context can, however, hinder SME development. Success in China is not achieved overnight !


Husbands and wives in Shanghai

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